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12.Zero bibliography allen, g. (1998). Advent to advertising and marketing . Addison-wesley. 5th edition. London. Samuel, b. (2003). Advertising for beginners . Pearson education . 2d edition. Boston. Mercer, d. (1996). Advertising and marketing . Blackwell publishing . 2d edition. London. Minette, s. (2001). B2b advertising . Pearson schooling . Revised edition. Boston. Alberto, j. (2005). Approach movements . Pearson schooling . 1st edition. Ny. Vehicle max the maximum important parameters while shopping for automobiles a purchaser looks for are its price, protection standards, layout of automobile and what sort of cozy the car is. Currently some of the vehicles carried out the layout, safety, comfort requirements are very steeply-priced and big market share is going to those cars that are much less standardized however are cheap. Nissan can stand in market and be successful if it .
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9.4.2 marketing to advertise the product better and create cognizance about product; nissan will use distinctive advertisement methods to technique the consumers. The diversity of advertisement channels will help in accomplishing the hundreds of various mindsets. Following advertisement techniques could be used: • nisan will use print and electronic media to introduce the product to clients. ?? • • • unique events will be subsidized by nissan. Use of billboards, flex signs etc for large creation of vehicle’s release. Unique avenue suggests and shows will be set at dealers shops. Prize contest could be performed to draw people towards the automobile.