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Marketing concept- feedbacks (staffs and customers feedbacks are required for enriching the enterprise.) Csr (co-perform social duty)- the main attention of motel tipton needs to be right care for surroundings, employees rights, customer delight and right interior décor. Goal segment vacationers excessive elegance humans businesses (conference meeting, international conferences, and so on.) ?? enterprise professionals (programs, seminars, commercial enterprise meetings, and so on.) With a view to maintain such target, the manager or any group of workers have to have a good public relation among society, international as well as country wide corporations, businesses, and many others.